How Can I Help Your Company?
Throughout my career, I've discovered my true passion lies in helping companies achieve their brand growth and retention potential through effective marketing efforts. While "If you build it, they will come" may work in Kevin Costner's magical field of dreams, in the real world every company needs a marketing strategy to bring in their target audience.
Let me assist you with:
MARKETING & COMMUNICATIONS:
Brand Development:
I can help you define your brand positioning, company values, vision, and mission.
Create strategies to educate both employees and the public about your identity.
Data-Driven Marketing:
I can help you develop processes for data-driven marketing efforts to ensure measurable results.
Audience Engagement:
I can help you identify your target audience and create tailored educational materials to reach them effectively.
Talent Acquisition:
I can help you create a marketing hiring plan.
Conduct recruiting and interviewing efforts for successful team building.
Marketing Strategies:
I can help you devise comprehensive strategies for retention, acquisition, demand generation, lead generation, and more.
Content Strategy:
I can help you craft your content strategy and collaborate with your teams to execute sales enablement, partner programs, brand awareness, or retention programs.
Event Management:
From concept to reality, I can manage your event sponsorship or production needs.
OPERATIONS:
Company Culture Enhancement:
I can develop and implement strategies to enhance workplace functionality through culture development.
Thought Leadership & Executive Positioning:
I can work with leadership teams to craft thought leadership strategies to build your executive or company brand. I can also develop plans for executive positioning and thought leadership both internally and externally.
Financial Management:
I can work with your finance teams to develop budgeting systems and templates needed for the marketing team to properly keep track of spending, and ultimate calculate quarterly or yearly CAC.
Human Resources Support:
I can help develop hiring, onboarding, and off-boarding processes four your employees, ensuring that the beginning to end of their lifecycle with your company is pleasant. Coordinate with people operations for seamless internal and external communications during terminations and offboarding.
Fundraising Communication:
I can strategize and execute fundraising announcements, ensuring a successful campaign from start to finish.